The average consumer is bombarded with dozens of marketing messages every day. It’s impossible to stay focused on any one for more than a few seconds because there are just so many.
How can you compete in a noisy, messy environment like that?
For most small and medium-sized businesses, it’s too much. Fortunately, with the right approach to digital marketing, you can leave behind the “blast and collate” strategies of the past. Stop casting such a wide net that you may as well dig up an old phone book. Content marketing is the marketing tool of the future.